Hyderabad, September 9
Balapur Ganesh laddu was auctioned on Friday for an all-time record of Rs 24.6 lakh.
The 21-kg popular laddu was purchased by V Lakshma Reddy, a businessman and member of Balapur Ganesh Utsav Samiti.
The auction of the laddu marks the beginning of annual Ganesh immersion procession from Balapur on the southern fringes of Hyderabad.
A total of nine bidders, including three non-locals participated in the auction held in the presence of Minister for Education Sabitha Indra Reddy, Minister for Animal Husbandry T Srinivas Yadav and former mayor of Hyderabad T Krishna Reddy.