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Dual motive: Story telling through rag dolls, Kodaikanal women feminist dolls says it all

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The Fact News Service

October 22

Former Journalist  Smriti Lamech describes her new business of making rag dolls of feminist icons, from her home in the hills of Kodaikanal.

It was during one of those days, pre-lockdown, when she was strolling around the market, that she chanced upon Prowess – a local self-help group. “I had two saree blouse pieces that I wanted to convert into cushion covers. So I went into the Prowess workshop to check if they could do something. The end product was very neat and I kept going back with some work or the other.”

As per reports in The better India Subsequently, after the lockdown was enforced, business at Prowess took a big hit. “During one of my visits I gathered that they, like many others, did not have many business/orders and were doing really badly.”

Smriti started thinking about what she could do to help them, and that’s when the idea of making rag dolls came to her.

 So she started designing the dolls, or bommai, and the women at Prowess gave them shape and form. The whole idea, after all, was to help the seamstresses at the self-help group.

She was certain she wanted to stick with her ideology of zero wastage, not using plastic, being eco-conscious, and buying local materials.

Smriti wanted to tell stories through her rag dolls – they were not just dolls to her but special keepsakes that carried their own history and legacy. She calls herself a feminist and believes that everyone must be educated about iconic feminist figures.

The dolls are priced around the Rs 1500/- mark. Smriti is doing everything that the business needs – marketing and branding, sales, logistics, and more. 

(story sourced through inputs from agencies)

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